Greg Dilley - UX

Collaboration between Verizon, Greg Norman Company, and Club Car to bring 4G enabled tablets to golf carts.

https://sharkexperience.com/experience/

Inquire for details.

Time and time again I've been asked to describe the "ideal UX process." While this process is only one example of how UX can be implemented, this covers most.

Important in this sketch are the initial stages of the process. Having well defined KPIs, goals, needs, etc communicated from your business partners is going to set up the UX process for success.

NEED
Investigate the value of a fully adaptive online learning system for higher education.

PROCESS
One-on-one interviews with instructors to gather their understanding and interest in adaptive online learning.

Sketched ideas to being back to instructors.

Interviewed students and instructors to review the sketches.

NEED
Learn how instructors and students use their WileyPlus gradebook. 

PROCESS
One-on-one interviews with instructors and students to discover how they use the gradebook now.

Generate a list of top features that would delight the users.

Sketch stimuli to bring back to users to confirm we understood their needs.

NEED
Modernize the product page, including re-IA of the page layout to expose the more important content more prominently.

NEED
Increase qualified leads.

PROCESS
Interviewed target users to understand what they would want to learn by visiting the site.

Sketched concepts to to validate with users.

A/B test of concepts in the form of ads on the live dummies.com website.

Used the winning concept/design to inform the redesign.

NEED
Modernize and update the IA of the Wiley Custom Select product in order to increase usability and interest in the product.

PROCESS
I led a the team who worked on this project.

We began with interviewing users to see what features they use the most. Following that a clickable prototype was created to test the usability, and confirm our decisions.

Creative direction on the final UI design as well.

NEED
Create a product for scientific researchers to publish and consume scholarly work as part of the Open Access initiative.

PROCESS
Interview researchers to understand how they think about Open Access in general. Show then concepts of homepages to gain their reactions.

Iterate on the design and build out a full deck.

Create a prototype and engage researchers in one-on-one research to allow them to click through the product.

Wiley's internal publication Wiley World Wide published a feature article on our UX (TDI) team.